Building Journey Maps for Subscription-Based Models
Customer journey mapping means customer experience mapping. It is a process of…
Cross-Platform Retargeting: Smarter Automation Strategies
Have you ever questioned why specific advertisements seem to continually appear as…
Triggered Email Workflows That Don’t Overwhelm Your Audience
Automated messages are sent via triggered email workflows in response to particular…
B2B vs B2C Lead Automation Tactics: A Comparative Guide
A crucial component of contemporary marketing in today’s fast-paced digital environment is…
Segmentation on WhatsApp: Unlocking Micro-targeted Campaigns
Delivering relevant WhatsApp messages that users can easily connect with by breaking…
Marketing Automation for Startups vs. Enterprises: Key Differences Explained
Marketing automation has offered numerous benefits to businesses. It has made activities…
The Intersection of UX and Customer Journey Automation: Enhancing the Customer Experience
Customer journey automation and UX design are powerful tools that improve the…
Offline Touchpoints in Omnichannel Journeys: Why They Matter and How to Automate Them
Do you think omnichannel means going entirely digital? Think twice. A survey…
Using Predictive Analytics to Schedule Email Sends for Maximum Impact
Tired of trying to get your emails clicked and opened? That’s totally…
